DETROIT– Lambert & Co., Michigan’s largest statewide strategic communications and investor relations firm, has been ranked the #5 largest Automotive/Transportation Public Relations agency nationwide according to O’Dwyer’s, a leading industry publication. The firm was the top-ranked agency in the Motor City and Michigan, driven by its for automotive and mobility clients ranging from startups to public companies.

With clients such as the North American International Auto Show, Bell, International Automotive Components, Spartan Motors, Thor Industries and Yazaki North America, the firm has a deep bench of automotive, transportation and mobility experience.

Lambert’s automotive and mobility practice continues to grow and innovate. In 2019, the firm welcomed a Phoenix-based team via acqui-hire, adding PR industry veteran and Public Relations Society of America chair-elect Michelle Olson, APR, to head-up its automotive and mobility practice and expand the firm’s experience in urban air mobility. Additionally, Lambert promoted Brent Snavely, former business and automotive journalist to senior director and welcomed automotive industry storytellers Katelyn Davis and Lisa Lark to the team.

“Our team prides itself on providing clients up and down the supply chain and across the mobility landscape with creative and transformative communications and marketing strategies,” said Michelle Olson, managing partner. “We are proud to be ranked a top-5 automotive/transportation PR firm and look forward to continuing to drive growth and visibility for our clients.”

As the agency of record for the North American International Auto Show—the most influential annual automotive event in the world—Lambert plays an integral role in its reimagined show slated for June 2021. Originally scheduled to debut in summer 2020, Lambert’s automotive team members provided strategic counsel and communications support in the decision to reschedule in light of the coronavirus (COVID-19) pandemic. Additionally, Lambert provided public relations and crisis communications services for a number of its automotive clients concerning COVID-19.

“It’s been exciting to work with our automotive and mobility clients as they help change the future of transportation,” said Jeff Lambert, CEO and founder. “This ranking demonstrates the depth of our team’s experience in the industry and our commitment to stay at the forefront of innovative and engaging strategies to help our clients navigate the evolving landscape both here in the U.S. and internationally.”