Sarah Smith

Chief Growth Officer

Sarah Smith is the Chief Growth Officer at Lambert & Co., and its growing family of companies including TiiCKER, EQUALSIGN and Camber Engage. She works cross-functionally with Lambert’s practice chairs and business leaders to drive growth through revenue, strategic partnerships and M&A. She is tasked with creating and implementing new opportunities and optimizing resources to maximize bottom-line impact.

Smith brings over a dozen years of business development, strategic planning and integrated marketing experience. She joins Lambert from Olympia Entertainment and The District Detroit where she launched and executed brand partnerships, designed innovative marketing campaigns and worked alongside c-suite leadership to drive key business objectives. Prior to that, Smith was instrumental in growing key accounts with Gannett/USA Today Network, a trusted advisor to CEOs and CMOs, with Crain’s Detroit Business, and a Marketing Director for a national professional service firm.

Smith holds a Bachelor of Arts degree from Oakland University.