Megan McCarl has more than eight years agency experience in consumer/lifestyle PR. Since beginning her career as an intern at Lambert, Megan has worked with clients in a variety of industries including food and beverage, health and wellness, personal care and more.
Megan has extensive experience in media relations and influencer programming and has been appropriately dubbed the “Media Maven” within Lambert. Once an inspiring lifestyle influencer herself, she has worked with her team to activate robust influencer activations for Lambert clients and she launched the CPG team’s Instagram account @challengercpg, providing a behind-the-scenes look at how the consumer team operates including client wins, photoshoots and more.
She is a true project manager at heart and enjoys finding new, efficient ways to keep her Lambert and client teams grounded in strategy while hitting deadlines and driving results. Megan provides day-to-day project execution, strategy development, social media management, content creation, event coordination and more to her clients who have included Green Giant Fresh™, Boulder Canyon Natural Foods™, Old Orchard Brands, Jamba®, CarLotz (NASDAQ: LOTZ), Founders® Brewing Co., New Holland Brewing Company, Perrigo Company plc (NYSE; TASE: PRGO), Kemps® and others.
Megan’s true pride is her son Jack and being a working mother. She hopes to be an inspiration for working women everywhere and enjoys connecting with and inspiring other moms in the workforce. In her free time, she enjoys traveling to new places and going to concerts with her husband, Tyler. A graduate of Grand Valley State University, Megan earned a bachelor’s degree in public relations and advertising with an emphasis in public relations.