Social Media Strategist
Katie Englishmen is a Social Media Strategist in Lambert’s Grand Rapids office. In her current role, Katie is tasked with developing and implementing social media content both at an organic level as well as through strategic traffic and engagement campaigns. With experience in a number of social media platforms including Facebook, Pinterest and LinkedIn, Katie is driven to strengthen brand affinity and interaction through strategic digital planning and content development.
Prior to Lambert, Katie worked as the Director of Account Management at Adtegrity, a digital advertising agency located in Grand Rapids, MI. While at Adtegrity, Katie was charged with optimization, data analysis, campaign implementation, and day-to-day communication and support of over 40 clients with a focus on e-commerce, grocery, healthcare, and education. Katie is also Google Ads certified in display and video advertising as well as SEM.
Katie graduated from Grand Valley State University in 2006 with an undergraduate degree in public relations and a minor in art and design. She also holds a master’s degree in communications from GVSU.