Bringing Sexy Back… to Automotive
By Katelyn Davis, Director
What does the mobility industry need more than anything? Smart, innovative people. How will it attract those people? That is the million-dollar question.
On this episode of Mobility: Decoding the Secret Sauce, we’ll talk to Carla Bailo, President and CEO of the Center for Automotive Research. Carla joins us to talk about the talent pipeline in the automotive and mobility industry and what is needed to attract and retain people. She talks about how automotive isn’t known as a “cool and sexy” career choice and how a collective approach from the industry could be the golden ticket to landing top talent across the industry to fuel the future of mobility.
Mobility: Decoding the Secret Sauce is hosted by Katelyn Davis. Join us as we go on a journey to uncover the “secret sauce” of mobility with industry stakeholders. Listen and subscribe on major podcast platforms including Spotify, Apple, and Stitcher.
Lambert is a nationally ranked, top-5 automotive and transportation public relations firm and as Michigan’s largest statewide strategic communications firm, it makes our Automotive & Mobility practice the best team representing the Motor City and the global industry that centers around Detroit.