Month

Month: August 2021

By Darby Dame, Public Relations Manager – Crisis & Reputation Practice makes progress, and while no company can predict when a potential issue or crisis could emerge, proactively putting measures in place to mitigate reputational risk is a critical piece of perfecting your communication strategy. After working with businesses who have been impacted by everything…

As the nation has adjusted to being at home due to the pandemic, consumer’s interests continue to increasingly shift towards online shopping, with no signs of turning back. Combined with the fact that many Americans appear to be spending more time scrolling social feeds, it seems there is no better time to spark up a…

By Don Hunt, President National Book Lovers Day (Aug. 9) gives me a tinge of guilt. I can still hear 20-something-year-old me, self-proclaiming that I would never buy one of those Kindle things, arguing paper and ink were the only way to go, blah blah blah. Today’s reality is that I probably haven’t purchased a…

Today is National Black Women’s Equal Pay Day. Research shows that Black women who work full-time receive about $.63 compared to every dollar that white, non-Hispanic men receive. This day sheds light on how long it takes for a Black woman to earn what their white non-Hispanic man counterparts made the prior year. While we…