Megan McCarl

Senior Associate

Megan has 5+ years agency experience in consumer/lifestyle PR, landing multiple features in national outlets such as LIVE! With Kelly and Michael, SELF, Men’s Health, Huffington Post, O! The Oprah Magazine and more. Throughout her various positions, Megan has provided day-to-day account support, strategy development, social media management, content creation, media relations on a local and national level, and general project execution.

After dabbling in all aspects of the firm, Megan has found her niche in connecting with local, regional and national media, executing new product launches, and managing cause marketing campaigns and projects, all while keeping her team organized and on task. One of her most successful projects was the product launch of Boulder Canyon Foods Thanksgiving Potato Chips. The launch secured 194 placements in regional and national media outlets including Good Morning America, TODAY, Fox & Friends, USA Today, MSN and more.

Megan is currently on the communication committee for the Humane Society of West Michigan. Previously, Megan was an active member of the Social Charity Club of Grand Rapids by planning events throughout Grand Rapids connecting young professionals and local non-profit organizations. Megan has also served on the local Grand Rapids March of Dimes planning committee and been an active supporter of local Walk to End Alzheimer’s events.

A graduate of Grand Valley State University, Megan earned a bachelor’s degree in public relations and advertising with an emphasis in public relations.

Fun Fact

Megan has judged the Little Miss Michigan pageant.